The Foundation


The Foundation book and Kindle

A modern blueprint for becoming an attractive man

The Foundation provides realistic, no-nonsense guidelines and insights to help you develop into the kind of man you want to be—someone who consistently attracts the most desirable women. It isn’t based on routines, lines, manipulation tactics, or gimmicks.

The Foundation will make you think, challenge you, make you laugh, and inspire you to obtain what you want in life.

Available in paperback and Kindle:

Order on Amazon

“It’s crucial to reiterate how important polarity is with your [online dating] profiles, pictures, and answers. As in the real world, beautiful women are drawn to polarity—guys who are willing to be slightly avant-garde and do their own thing without caring what others think.”

— Chapter 7: Attractive Energy and Mindsets

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    Chapter 4 excerpt image

    Excerpt: Chapter 4 - THE FUNDAMENTALS OF BEING ATTRACTIVE

    “If you place women as your primary objective, neglect your purpose, and the other critical areas of your personality, failure is on the horizon for your future relationships. You must have your own identity, outside of your pursuit of women, outside of your relationships. It might seem counterintuitive. You love women, so they should be a priority, right?

    Negative. Through this type of thinking, men begin to put women on a pedestal and fetishize their beauty rather than treat them like human beings. This leads to neediness, creepiness, and other behaviors that poison the well for men in general. Attracting beautiful women should never be the primary objective; rather, it should be a wonderful outcome of not only being an innately excellent person but also truly believing that you are excellent as well.”

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    The Foundation


    Order on Amazon

    A modern blueprint for becoming an attractive man

    The Foundation book and Kindle

    The Foundation provides realistic, no-nonsense guidelines and insights to help you develop into the kind of man you want to be—someone who consistently attracts the most desirable women. It isn’t based on routines, lines, manipulation tactics, or gimmicks.

    The Foundation will make you think, challenge you, make you laugh, and inspire you to obtain what you want in life.

    Available in paperback and Kindle:

    Order on Amazon

    “It’s crucial to reiterate how important polarity is with your [online dating] profiles, pictures, and answers. As in the real world, beautiful women are drawn to polarity—guys who are willing to be slightly avant-garde and do their own thing without caring what others think.”

    — Chapter 7: Attractive Energy and Mindsets

    Sign up for the newsletter

    Subscribe to the Michael-Owen.net newsletter to receive his latest posts, updates, and advice

      Excerpt: Chapter 4 - THE FUNDAMENTALS OF BEING ATTRACTIVE

      Chapter 4 excerpt image mobile

      “If you place women as your primary objective, neglect your purpose, and the other critical areas of your personality, failure is on the horizon for your future relationships. You must have your own identity, outside of your pursuit of women, outside of your relationships. It might seem counterintuitive. You love women, so they should be a priority, right?

      Negative. Through this type of thinking, men begin to put women on a pedestal and fetishize their beauty rather than treat them like human beings. This leads to neediness, creepiness, and other behaviors that poison the well for men in general. Attracting beautiful women should never be the primary objective; rather, it should be a wonderful outcome of not only being an innately excellent person but also truly believing that you are excellent as well.”